Recently, Amazon unveiled a series of impressive generative AI tools at its 'Amazon Accelerate' event, aimed at providing a better shopping experience for consumers and third-party sellers. One of the most notable features is the personalized product recommendations displayed on the Amazon homepage, based on customer preferences, search history, and purchase records. This means that the previous method of simply recommending 'similar products' will be updated to offer a wider range of product categories tailored to users' shopping habits, such as holiday events or sports.

A recent report reveals a gender gap in the use of generative AI tools. 59% of male employees use generative AI at least once a week, compared to 51% of females, with a 12-point higher usage among young men. By 2032, AI is expected to impact 90% of jobs, posing greater challenges for women due to higher automation rates in their roles. Women participate less in AI skills training and have limited awareness of AI benefits, hindering their career a....

Avanade conducted a seven-week pilot study with 700 employees to evaluate the impact of Microsoft's generative AI tool, Copilot for Microsoft 365, on work experience, including communication, creativity, trust, job satisfaction, sense of belonging, and organizational citizenship behavior. Initially, 72% of employees felt uneasy about Copilot's meeting transcription feature, but after six weeks of usage, 46% became more comfortable. Overall scores for creativity and innovation improved by 2%.

Wix has launched a new generative AI tool that can automatically create SEO-optimized blog posts and images, available to English-speaking users. This tool can recommend topics based on past content, automatically gather information to generate specific posts, provide SEO keyword suggestions, and allow users to create images through descriptions. Business users can connect their blogs with the Wix business solutions platform to enjoy services such as promotional emails. While this tool offers convenience, it may raise concerns about the proliferation of AI-generated content online. Wix has a precedent of engaging with AI.

Online design platform Canva has announced its plan to acquire Australia-based generative AI content and research startup Leonardo.ai, as part of its goal to build a 'world-class visual AI toolkit.' While the financial terms of the deal have yet to be disclosed, Canva will gain access to a range of user-customizable text-to-image and text-to-video generators from Leonardo.ai.

In Brazil, Meta's AI assistant suddenly hit a pause button. The reason behind this is a ban issued by the Brazilian National Data Protection Authority (ANPD). They have prohibited Meta from using Brazilians' personal data to train its AI models. This decision undoubtedly poured cold water on Meta's plans to expand AI products in the Brazilian market, which has over 200 million users. According to official documents, ANPD believes that Meta's actions pose "an imminent risk of causing serious harm

Google has partnered with several publishers to create news content using generative AI tools. The collaboration with publishers is valued at tens of thousands of dollars annually and is part of Google's News Initiative. Generative AI tools can help publishers more effectively create aggregated content. Participating publishers are required to publish at least three articles daily. AI-generated text will be represented with a color-coding system to indicate credibility.

Finpilot has raised $4 million to launch ChatGPT software for financial research. The software uses generative AI to assist financial analysts in their research and inquiries. The investment will be used for technology development to meet the demands of the financial industry and enhance the software's capabilities. Madrona's lead investment reflects confidence in Finpilot's future growth, accelerating technological iteration and market promotion.

Google plans to implement restrictions on the use of its generative AI tools during the U.S. elections, starting early next year, to prevent concerns about the spread of misinformation and the potential manipulation of election outcomes by generative AI. The company will pay greater attention to the role of AI in elections.

Thomson Reuters has launched a generative AI tool to assist legal professionals with complex research. AI-Assisted Research on Westlaw Precision allows users to pose legal questions in natural language and receive comprehensive answers. This tool utilizes Thomson Reuters' Westlaw database, offering 150 years of legal analysis and content. The generative AI platform helps Thomson Reuters rapidly expand its AI product offerings.

Google has released a series of generative AI tools for creating advertising content. Advertisers can use text prompts to iteratively generate text and images. Google promises not to generate two identical images. A step-by-step ad creator will be pushed to users of Google's Performance Max advertising product. Google offers advanced image editing solutions, allowing clients to update existing visual ads.

Box announced the launch of generative AI tools integrated with Google Cloud's Vertex AI platform. These tools help businesses to process and analyze data in Box more easily. Box utilizes Vertex AI to extract metadata, automatically categorize documents, and identify key information.

SAP's CX department has launched a series of new generative AI features, including the generative AI assistant Joule. Joule will be embedded across SAP's entire cloud services for various areas such as marketing, sales, and customer success. The new features include templated use cases for different departments to enhance business process efficiency. SAP leverages its vast experience and data to provide training support for these new functionalities. SAP's entry into the generative AI space is in line with expectations and has generated interest in the new assistant Joule.

Google announced the launch of a generative AI tool during the Google for India event to help Indian users find government welfare schemes. The new features include image and video search, providing information on over 100 government-led programs. Users will receive information in Hindi and English for a more comprehensive search experience. Localized and visual search generation experiments will provide users with more relevant content.

An independent survey commissioned by Kordia and conducted by Perceptive revealed that more than half of New Zealand's Gen Z employees are using generative AI tools, but only one-fifth are aware of the associated risks. Experts emphasize that business leaders need to enhance their AI knowledge to ensure employees understand the appropriate use of generative AI and its potential risks. Generative AI tools can easily produce misinformation, leading to misleading information campaigns, so businesses must use them wisely and protect sensitive data. The survey results show that New Zealanders of all ages have a limited understanding of the issues surrounding generative AI tools.

Amazon India has developed the generative AI tool SahAI to assist business partners in handling backend product work. SahAI is currently in a trial phase, aimed at helping more new businesses enter the Amazon marketplace. It allows small businesses to manage product content, images, details, and other information. The number of sellers operating on Amazon India has increased from 100 to over 1.2 million in the past 10 years. Amazon plans to invest heavily in India, aiming to create over a million jobs by 2030.

{1: Samsung will release its self-developed generative AI tool on September 12, possibly named 'Simply Chat'. 2: The tool is aimed at Samsung's internal employees to enhance work efficiency. 3: The tool may begin internal testing in October, with a planned rollout for all Samsung employees by the end of 2023 or early 2024.}

Consulting giant McKinsey has launched an internal generative AI tool called Lilli. Lilli is a chat application developed by McKinsey that provides information, insights, data, and plans based on over 100,000 documents and interview records. Lilli's testing has yielded positive results, significantly reducing the time required for research and planning tasks.

{1: 'Meta has launched a new generative AI tool called Shepherd, which uses AI itself to improve the accuracy of generative AI tools. 2: Shepherd evaluates and enhances the model's responses using a high-quality feedback dataset to provide more accurate outputs. 3: The goal of this technology is to improve response accuracy by forcing generative AI systems to reassess incorrect answers.'}